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Alicia Suárez

Leader of The Good Mob
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Born and raised in Puerto Rico, Alicia Suárez is a celebrated fine artist, branding visionary, and passionate entrepreneur based between Tampa Bay and Puerto Rico. With a background in corporate design and marketing from Syracuse University, her work fuses creative vision with business precision.


Alicia ran a software consultancy for over two decades, mastering technology while stripping away all complexity. Today, she leads Merchantify Payments reflecting her mission to dismantle the shady systems of traditional credit card processing and rebuild something better: transparent, ethical, and built to protect merchants.


She pours her heart into every venture. A mother of three, a respected artist with work in major collections, and a woman obsessed with simplicity and truth, Alicia doesn’t just run a company — she leads a rebellion against wasteful fees, confusion, and contracts designed to trap.

Outside of business, she’s found at the gym or cruising her red golf cart to Ricky Martin. In love with her Puerto Rican people and devoted to their upliftment, she actively supports social betterment initiatives across the island and mainland US.

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The Merchantify Team

We’re The Good Mob.

We’re not your typical payment processor — we’re the ones who fix what the “Credit Card Processing Mafia” has been hiding. Four out of five payment processors engage in unethical practices — from hidden fees and inflated rates to contracts designed to trap you. At Merchantify, we do the opposite. We cut through the chaos, eliminate the junk fees, and put control back in the hands of business owners. Our systems are invisible, our pricing transparent, and our mission is crystal clear: protect your profit and expose the game. We call it “The Good Mob” — a movement built to outsmart the mafia and defend the people they’ve been draining for years. No hidden fees. No binding contracts. No industry nonsense. This isn’t just about better payment processing. It’s about dismantling the racket, automating what wastes your time, and finally making credit card processing an ethical thing.

There Is Hope.

You don’t have to keep overpaying or stay trapped in a system rigged with hidden fees, fine-print contracts, and confusing credit card processing built to bleed you dry. We show you how to process payments without getting played — no pressure, no contracts, just the truth.

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